TOJ Campaign — Trail of Joy ← Back to home
The team

Four principals. One standard.

Trail of Joy Management Group is led by four principals — one operator, one legal officer, one revenue leader, one product architect. Each owns a functional area. The operator sits on top and holds the standard.

Operator · Founder

Kyron Cumby

Founder & Principal
Trail of Joy SubjectMedia Operator

Kyron owns the standard, the positioning, and the client-facing brand of every TOJ deliverable. The Foundation Score™, the Operational Transcript™, and the seven-phase learning loop that runs underneath every engagement all route through him.

His background is deep operator work across youth sports, personal-brand coaching, and creator infrastructure — the same three doors Trail of Joy now runs as verticals.

The mission → kyron@tojcampaign.com
Legal · Structure

[Name]

Chief Legal Officer
Northwestern Law Corporate IP
Placeholder card. Bio pending — Kyron to fill.

Owns the legal foundation of Trail of Joy Management Group — corporate structure, agreements, IP, commercial MSAs, trademark posture, and platform compliance. Every foundational contract, from the Operating Agreement to the first SaaS subscription terms, ships under her review.

[Add: 2–3 sentences of professional history, notable engagements, and why she chose to build Trail of Joy alongside a partner instead of practice alone.]

LinkedIn →
Revenue · Enterprise

[Name]

Chief Revenue Officer
20+ years enterprise sales $5M+ in commissions Hospitality
Placeholder card. Bio pending — Kyron to fill.

Owns Trail of Joy’s revenue motion — pipeline, enterprise accounts, MSA negotiation, and the sales playbook for each vertical. She built her career selling Time Warner Cable into hospitality, closing more than $5M in personal commissions across 20-plus years of enterprise B2B relationships.

[Add: 2–3 sentences of career arc, largest accounts closed, and how her network positions Trail of Joy’s SaaS motion for the vertical she leads out of the gate.]

LinkedIn →
Product · Platform

[Name]

Chief Product Officer
AI / SaaS Platform architect LMS & workflow
Placeholder card. Bio pending — Kyron to fill.

Owns Trail of Joy’s platform — the universal LMS, SOP library, and workflow automation layer that all three verticals ride on. Currently builds SaaS at an AI company; brings that architecture, that discipline, and that engineering rhythm into TOJ.

[Add: 2–3 sentences on background, notable products shipped, and how she thinks about the LMS + SOP + operating-system spine that every TOJ vertical runs on.]

LinkedIn →

The standard is one document.

Every Trail of Joy client — solo operator, 501(c)(3) director, or youth athlete — receives the same artifact, graded on the same five pillars. Start with your Foundation Score™.

Get your Foundation Score →